Live broadcast: webcasting is an emerging highly interactive video entertainment, today's live broadcast platform has entered the ‘go, watch and broadcast’ 3.0 mobile video broadcasting era, more and more people are willing to participate in it, live broadcasting and sharing their lives, all the people live broadcasting is gradually becoming a trend.

Live e-commerce: 2015 live network officially entered the public's field of vision, in 2016, fast hands, Mushroom Street, Taobao and other platforms have been on-line live function, live e-commerce began to rise; 2017 to 2018, live e-commerce ushered in a rapid expansion period, the function of the platform is gradually improved, the live industry chain began to take shape; 2019 to 2020, live e-commerce platforms are blossoming, the platform is not a good idea. E-commerce operation tends to refine the development. 2021 so far live e-commerce ushered in explosive growth, entering the era of universal live.

Live streaming with goods